If I had to choose an ideal figurehead for the women’s rights movement from 2008 going forward, it would have to be a group of women type movement. I do not believe I could just pick one single person with the diversity of the world today. First of all, if I chose a black woman, white women may not jump on board. If I chose an Asian woman, the average white, black, and Hispanic woman may not be able to connect to her heritage and just identify with her as a woman alone. If I chose a lesbian woman, straight women may feel disenfranchised. If I picked a woman like Claudette Colvin, a Muslim woman may feel a disconnect because an outspoken, young pregnant black girl does not represent well. If I chose Cindy Sheehan, conservative women in favor of the Iraq war would feel ostracized. If I pick a rich woman, poor women may not realize that it applies to them too. And if I picked a white woman, many other women of race, may not feel welcome into the movement. Lastly, if I picked a male, women may lack identity with him. Therefore, I think it is impossible to just pick on single icon for such a large movement. I would have to pick a clique or a group of people.
James Jasper (2009) said that emotions play a role in movement and are “tied to moral values” (p. 177) and that they promote social action (p. 175). It may be these emotions that are important when picking an icon or icons to lead the women’s right movement. Since I do not believe that all races of women from different value systems and religions can identify with every other women, on the grounds of just being female, I feel that an array of women will be the answer to this question. I would choose them all and let me tell you how I would do it.
Do you remember save the Polar Bear commercials with Noah Wyle as their spokesperson and save the Tigers with Leonardo DiCaprio as their spokesperson? Well, they both are campaigning with World Wildlife Fund and they offer diversity in their approach. So, this would be my approach. I would choose about a campaign of incredible women. I would target diversity within the group of women and I would unite them in an ad campaign through commercials and print. I would then have them do individual commercials so they may target their individual networks. I would have Rosie O’Donnell speak on behalf of women’s rights. Lesbian women and women who enjoy her comedic personality would follow here. Along Rosie’s side I would use Lisa Ling. Lisa is known for her brilliance in journalism and she would have appeal to the Asian culture. From a different spectrum and to keep the group diverse, I would choose Sarah Palin. She is white, Christian, conservative and a well known strong voice. Tina Turner would be my choice for an older black woman because of her rags to riches story and her earlier year struggles with spousal abuse. Tina is an icon in her own right when it comes to music and can lead the charge with women’s rights. My list would continue with Jennifer Lopez. Not only is Jennifer of Puerto Rican heritage, she is a great bilingual communicator and reaches a complete different crown than Ms. Turner. Lastly, I would add in Gabourey Sidibe; a young black, extremely obese actress who played the role of Precious. The reason Gabourey would be critical to the movement is because of her age, dark skin, size, and the role she played of being a disenfranchised illiterate pregnant teen. It is important to have icons that fit the bill of diversity and these women cover lesbianism, Caucasian, Asian, conservative, Hispanic, youth, black, obesity, thin, older aged, abused, bilingual, and so on. Not every woman can identify with one woman. This movement would take many.
The possible pitfalls of such women are that they are not touchable because they are Hollywood type superpowers. These women are not your everyday average housewives or office clerks in the insurance industry. They may be hard to identify with for the average, simple person that has not had much adversity in her life. I think emotions fuel movements and as long as a person can somehow find a way to identify with, or relate to one of the icons, it is a plus and the movement can be strong.
There has to be careful planning in a movement oftentimes with the people chosen. This was displayed in civil rights movement between Rosa Parks and Claudette Colvin. Parks was the chosen face to fight against segregation. In 1955, Rosa Parks was “arrested for violating the bus segregation ordinance in Montgomery, Alabama” for not giving up her seat to a white person (Goodwin & Jasper, 2009, p. 16). The reality is that Rosa Parks was the public iconic face that led the fight, but she was not the first black woman to refuse to give up her seat, nor was she the woman who sat in the courtroom and testified about the violation of her constitutional rights when being demanded to give up her seat that led to the overturning of the segregation law in the Supreme Court—Browder v. Gayle (Law & Justice, n.d.). This person was Claudette Colvin and she was only 15 years old when she protested on the bus. The problem was at the time that she was not the ideal face for the movement. She was young, poor, single, and pregnant, and this may have led whites not have taken her or the movement serious (Adler, 2009).
Picking the right person to be an icon of a movement is critical. If the civil rights movement had gone with Colvin, it may have given fuel to the whites fight to keep the blacks suppressed due to labels. Cindy Sheehan is a good example of this. When Sheehan was protesting as a grief stricken mother who lost her son, she was iconic. People were moved by her to follow her; even though they themselves had not lost a child to an unjust war. Once Sheehan became a left-wing nut and activist, with political aspirations to run for Feinstein’s Senate seat, her status changed. She was no longer ordinary and her message became weak (Houppert, n.d.). Once negative labels were placed on her, people started looking less at her as an icon. It is critical to a movement to avoid this situation.
In all, the ideal figurehead for the women’s rights movement is a group of women that can be highlighted as a group and as individuals. In numbers they show strength, power, and unity. Unaccompanied, each one shows that she can stand alone and connect to similar individuals.
Adler, M. (2009). Before Rosa Parks, There Was Claudette Colvin. Retrieved from http://www.npr.org/templates/story/story.php?storyId=101719889
Houppert, K. (n.d.) Cindy Sheehan: Mother of a Movement? https://myasucourses.asu.edu/@@/AB1D94B0150776486B3E7815FECD366A/courses/1/2010Winter-X-JUS430-90094/content/_4739779_1/Sheehan.doc
Law & Justice (n.d.). Claudette Colvin: An Unsung Hero In The Montgomery Bus Boycott. Retrieved from http://web.ebscohost.com.ezproxy1.lib.asu.edu/ehost/pdfviewer/pdfviewer?hid=10&sid=396460bb-21d9-4cee-85c2-660ea782266d%40sessionmgr13&vid=1